College of Business and Technology
Marketing Management Minor
(Available Online)
| Code | Title | Credits |
|---|---|---|
| Required | ||
| MAR 301 | Principles of Marketing | 4 |
| 6 credits from the following courses: | 6 | |
| Organizational Behavior (4) | ||
| Business Fundamentals and Entrepreneurship (2) | ||
| Legal Environment of Business (2) | ||
| Applied Accounting and Finance (4) | ||
or ACC 201 | Principles of Financial Accounting (4) | |
| Internship (4) | ||
| 9 credits from the following courses: | 9 | |
| Social Media Marketing (3) | ||
| Email Marketing (3) | ||
| Search Engine Optimization/Search Engine Marketing (SEO/SEM) (3) | ||
| Marketing Analytics (3) | ||
| Total Credits | 19 | |