College of Business and Technology
Marketing Management Minor
(Available Online)
| Code | Title | Credits |
|---|---|---|
| Required | ||
| MKM 386 | Marketing Principles | 4 |
| 8 credits from the following courses: | 8 | |
| Organizational Behavior (4) | ||
| Business Fundamentals and Entrepreneurship (2) | ||
| Legal Environment of Business (2) | ||
| Human Resource Management and Employment Law (4) | ||
| Applied Accounting and Finance (4) | ||
or ACC 201 | Principles of Financial Accounting (4) | |
| Business Analytics, Tools & Techniques (4) | ||
| 8 credits from the following courses: | 8 | |
| Innovation and Systems Thinking (4) | ||
| Integrated Promotional Strategy (4) | ||
| New Media Literacy and Social Media (4) | ||
| Marketing Information and Analysis (4) | ||
| Total Credits | 20 | |