College of Business, Science & Technology
Marketing Minor
A digital marketing minor gives students the skills to work in the marketing field, using email marketing, social media marketing, and search engine optimization. This is an excellent minor to pursue as an entrepreneur or business manager.
| Code | Title | Credits |
|---|---|---|
| Required | ||
| MAR 305 | Marketing Principles | 3 |
| MAR 310 | Advertising & Promotions | 3 |
| MAR 360 | Content Marketing: Planning and Production | 3 |
| MAR 420 | Marketing Technology: AI & Automation | 3 |
| MAR 315 | Consumer Behavior | 3 |
| Total Credits | 15 | |
