College of Business and Technology
Digital Marketing Minor
| Code | Title | Credits |
|---|---|---|
| Required | ||
| MAR 301 | Principles of Marketing | 4 |
| Select 4 credits of the following: | 4 | |
| Microeconomics (3) | ||
| Corporate Finance I (4) | ||
| Organizational Behavior (4) | ||
| Operations and Quality Management (2) | ||
| The Business Aspects of Professional Selling (4) | ||
| The People Aspects of Professional Selling (4) | ||
| Select 12 credits from the following: | 12 | |
| Graphic Design I (3) | ||
| Social Media Marketing (3) | ||
| Email Marketing (3) | ||
| Search Engine Optimization/Search Engine Marketing (SEO/SEM) (3) | ||
| Consumer Behavior (4) | ||
| Marketing Research (4) | ||
| Global Marketing (2) | ||
| Marketing Internship (4) | ||
| Total Credits | 20 | |